This case study explores how we designed a high-converting landing page for Trashie, a recently launched clothing recycling platform. Our goal was to create a user-friendly experience that would encourage users to sign up for their take-back bag program and participate in sustainable clothing disposal.

Challenge: Effectively communicate the benefits and ease of Trashie's service to a new audience.

Solution: We developed a clear and concise landing page that utilized a listicle format. This format presented the steps involved in the recycling process: ordering a bag, filling it with unwanted clothes, and sending it back for responsible recycling. Engaging visuals complemented the messaging, further simplifying the user experience.

Outcome: The landing page proved remarkably successful, leading to a 50% increase in sign-ups for the take-back bag program. This demonstrates the power of user-centered design in driving user engagement and promoting sustainable practices. The scalable nature of the listicle format also ensures continued growth for Trashie's impactful clothing recycling platform.